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Paper · arXiv

PosterText: Towards Unified Visual Text Generation and Editing for E-commerce Poster

Automated e-commerce poster design requires both high-quality poster generation and flexible editing of existing designs. However, most existing methods either target end-to-end poster generation or follow multi-stage design pipelines, with limited capability for flexible and precise editing of existing posters. To enable unified generation and editing of e-commerce posters, we introduce Text Patch Generation and Editing, a unified task formulation that treats text patches as atomic units and covers four operations: poster generation, patch addition, patch deletion, and patch modification, with optional reference-guided style control. Based on this, we propose PosterText, a unified model ...

AuthorsXiaoan Liu, Lichen Ma, Zipeng Guo et al.
Primary categorycs.CV
Published17 August 2026
Last updated at source20 August 2026
cs.CV
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