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Paper · arXiv

Emotion-Aware Clickbait Attack in Social Media

Clickbait is characterized by disproportionately high emotional intensity relative to informational content, often reinforced by specific structural patterns. However, current research considers clickbait as a static textual phenomenon characterized by linguistic patterns and structural cues. Additionally, existing detection systems primarily rely on surface-level features of clickbait. This paper introduces an emotion-aware clickbait generation attack, where stylistic transformations are used to optimize emotional impact. We propose an emotion-aware framework based on the Valence-Arousal-Dominance (VAD) space to model the emotional dynamics underlying clickbait generation for optimal use...

AuthorsSyed Mhamudul Hasan, Mohd. Farhan Israk Soumik, Abdur R. Shahid
Primary categorycs.CL
Published30 April 2026
Last updated at source30 April 2026
cs.CLcs.SI
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