KD-CVG: A Knowledge-Driven Approach for Creative Video Generation
Creative Generation (CG) leverages generative models to automatically produce advertising content that highlights product features, and it has been a significant focus of recent research. However, while CG has advanced considerably, most efforts have concentrated on generating advertising text and images, leaving Creative Video Generation (CVG) relatively underexplored. This gap is largely due to two major challenges faced by Text-to-Video (T2V) models: (a) \textbf{ambiguous semantic alignment}, where models struggle to accurately correlate product selling points with creative video content, and (b) \textbf{inadequate motion adaptability}, resulting in unrealistic movements and distortion...
| Authors | Linkai Liu, Wei Feng, Xi Zhao et al. |
|---|---|
| Primary category | cs.CV |
| Published | 23 April 2026 |
| Last updated at source | 23 April 2026 |
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